Apple Iphone

A Brief History of the Apple iPhone

Apple has a long standing reputation for always coming out with modern products that are geared to cater to the masses. Already before the release of Apple iPhone in June 2007, guesses had been made widely about the outlook, the specifications and about the general properties of the product. No wonder, as the Apple iPhone seems to be an innovative and a novel product, combining the technology of iPods, a revolutionary mobile phone and a handy internet device, some assert it to be three separate products all in one.

The Beginnings

The visible or at least documented history of the Apple iPhone starts with the instruction of Steve Jobs, CEO of Apple, instructing engineers to start researching touch screens, which at that time he probably still had the development of Apple tablet PCs in mind. However, in April 2003, he declared in a conference that the development of traditional PDAs or tablet PCs was not the way ahead for Apple.

New innovations perhaps lie in the realm of cell phones, and technologies that are connected to them and should be improved upon. The appearance of the new Apple iPhone was announced in January, 2007 at the MacWorld Expo with a release date for June 2007. It was also declared in a later conference that the Apple iPhone will support third parties creating Web 2.0 applications, of which users would be able to access on the internet.

Release and Further Developments
It was in June 2007 that the Apple iPhone was made available to the public, people literally would line up outside of stores before they opened, in hopes of being one of the first to purchase one. The iPhone was originally released in two variations, one, with a flash drive of 4 GB for $499 and the 8 GB version for $599, however the sales of the 8 GB far outnumbered the other one, which was eventually discontinued.

Moreover, as a further development, the price was radically reduced by $200 in September, for which Apple was quite widely attacked because the sudden drop in price was believed to be unfair. The popularity of the Apple iPhone in the beginning was by no means as great as expected.

For example, the sales for the first weekend were initially estimated to be somewhere between 200,000 and 700,000 products. However, only approximately 145,000 iPhone activations were registered that first weekend.

Moreover, the applications of Apple iPhone’s were originally only available to those who made a two-year subscription with AT&T, and that included some offers that would not pay off for everyone. There was also wide media coverage of a 300-page bill, after which AT&T made a change in its billing practices.

Apple iPhone was launched in Europe by the end of 2007, in Germany, the United Kingdom and France. In Europe the Apple iPhone was only made available to the public through one preselected company and that seem to raise some legal concerns.